Art Break: Complicate your Life with a Goldberg Machine

Art Break is back! This month I take a look at the ridiculously complicated Goldberg Machine, named after the artist and inventor Rube Goldberg.

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How to Reap the Rewards of Google & Twitter’s Romance

Have you heard? After a four-year hiatus, the King of Search and the Queen of Social are getting back together.

Google and Twitter recently announced an agreement to integrate tweets into Google searches. Google can technically find and index tweets now, but at 6,000 tweets per minute this “firehose” of data is impossible to crawl and capture without direct access. With the deal in place, Google can [...]

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8tracks: New Kid on the Internet Radio Block

Take a second out from your hectic day and just listen to what you hear right …… now. Well? I bet you caught lyrics of that new Taylor Swift song and now it’s playing nonstop in your head (I’m truly sorry about that) or maybe you’re feeling nostalgic because your favorite 80’s anthem was just [...]

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Meet the Newest Dowitcher Recruit, Vanessa!

We’re happy to introduce Vanessa Ceja as the newest addition to our flock! Vanessa is a UCSB senior, soon to graduate with her bachelor’s in communication, and she’s joined us as a fearless intern. (She also brings our hip factor up more than a few notches.) I had the privilege of having Vanessa in my [...]

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Snapchat Users “Discover” Madonna

It’s not unusual for music artists to release new songs exclusively through a partner. What is unusual though, is when that partner is Snapchat.

Madonna recently premiered the first video “Living for Love” off of her Rebel Heart album on Snapchat’s Discover channel. Like the rest of Snapchat’s ephemeral content, the video was only available [...]

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Connecting Brands with Content: Tumblr Launches Creatrs Network

These days, content is king. Content is the quickest way to get your brand in front of more people — and content can ultimately net you more clients.

But you can’t present just any old content. You can’t leverage something stale, outdated, repetitive, or benign. Marketing moves at 100 mph, and you’ve got to move at 150 — always ahead of everyone else.

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Super Bowl 2015: Hits, Misses, and Fumbles

Some people watch the Super Bowl for the football. But everyone watches the Super Bowl for the ads.

Like other years, there was a buzz of advertising anticipation leading up to the big game. But did this year’s ads deliver what they promised? Let’s see how they stacked up.

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Brands take a Stand: Social Justice Goes Viral

Recently, a video titled “Whistling at Your Mom” has been making the social rounds.

Yes, you read that right. And no, they’re not talking an innocent tune.

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Art Break: Zimoun’s Wall of Sound

Jill introduces us to Swiss-born artist Zimoun and his amazing sound sculptures in the first edition of her new blog series – Art Break.

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What is Flat Design?

In 2013 a new trend emerged; the flat design. Even though it has been around for some time, it wasn’t until Microsoft adapted this style to their Windows 8 interface that it truly became a dominant trend in the design world.

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