Web design trends come and go.
Do you remember the 2000s, when websites were textural? Backgrounds looked like torn paper in a scrapbook. Text tended to be blocky and bold. Call-to-action buttons were so glossy they looked wet. Drop shadows erupted in every direction, trying desperately to make graphic elements pop up off the page.
A few years ago, designers decided that look was over, so they ran in the opposite direction.