Spread the Love!

Spread the Love!

Roses are red, violets are blue, … Valentine’s Day is coming! It may feel like you only just finished unwrapping your Christmas gifts. Heck, some of you may still have your decorations up. But everybody’s *favorite* Hallmark holiday is right around...
Holiday Marketing Tactics 2017

Holiday Marketing Tactics 2017

The holidays are here! Are you ready? If you’re a fellow marketer, they’ve probably already been on your mind for months. This time of year still manages to sneak up on a lot of us, though. I found this fun infographic from MDG Advertising I thought...
Tips To Increase Email Engagement

Tips To Increase Email Engagement

  Back in 1978, the first marketing email was sent out by one Gary Thuerk, Marketing Manager at Digital Equipment Corporation. Gary sent an email to approximately 400 people promoting DEC machines and, while it did lead to a spike in sales it also led to the term...
What is Integrated Marketing?

What is Integrated Marketing?

As a marketer, I’m always on the lookout for new techniques and ideas to enhance my marketing efforts. Today, I’m here to talk about why I’m a big proponent of integrated marketing and how it is a fundamental marketing strategy for delivering...

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