End of Year Design Task to Start Now

End of Year Design Task to Start Now

Fall is a busy time for all of us. Businesses start planning for how to boost revenue for the fourth quarter, how to maximize their marketing budget, and set themselves up for the new year. If summer is a slow time for you, get a head start on those end of year design...
Why You Need A Style Guide

Why You Need A Style Guide

Why Your Brand Needs a Style Guide The purpose of a brand style guide is ensure that contributors can create content in a clear way that reflects the brand’s style. Cohesion is important because it establishes a strong brand voice that will resonate with your...
Creating a Sub-Brand

Creating a Sub-Brand

Last month, we covered the various categories of sub-brands, from House of Brands to Hybrid Brands. Then we explored the pros and cons of associating a sub-brand with a parent brand. Today, let’s think about strategy and what design elements go into a sub-brand....
Looking Back on the Last Decade

Looking Back on the Last Decade

When we first realized that 2016 marked 10 years in business (a whole decade went by, what?!) we thought about all things that have changed in the digital landscape, from iPhones to social media networks to design trends. We reflected on how much Dowitcher Designs has...

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